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Pricing Tiers

Pricing Tiers define reusable wholesale discount groups for B2B companies.

They help merchants avoid manually re-entering the same discount logic for every buyer.

Fields

FieldDescription
NameTier name, such as Gold, Distributor, or Enterprise.
Discount percentageDiscount applied for companies assigned to the tier.
Minimum order valueMinimum order value in the store currency.

When to use tiers

  • A merchant has standard discount levels for resellers.
  • A distributor receives better pricing after meeting a minimum order value.
  • A buyer group should be treated consistently across quotes and invoices.
  • Sales teams need clear guardrails for negotiated B2B pricing.

Good setup rules

  • Keep tier names easy for staff to understand.
  • Use minimum order values to protect margin.
  • Avoid too many tiers if sales teams cannot explain the difference.
  • Review tier discounts when product costs or shipping costs change.
  • Assign tiers only to companies that qualify for them.

Example tier model

TierExample use
RetailerSmaller B2B buyers with modest discounts.
DistributorLarger buyers with recurring bulk purchases.
EnterpriseStrategic accounts with negotiated commercial terms.

The exact discount levels should match the merchant's margin, buyer history, and fulfillment costs.